How to Configure the Google Shopping is_bundle Attribute?

What is is_bundle?

The is_bundle attribute tells Google that a product is a custom bundle — a main product grouped with other different products, sold together as a single package at one price. For example, a camera sold with a memory card and a case is a bundle.

Google uses this attribute to correctly classify and display your product in Shopping Ads. See the official Google reference: is_bundle attribute →

No manual setup needed. CTX Feed automatically detects your WooCommerce product type and sets the correct is_bundle value in the feed. When you use the Google Shopping template, this attribute is handled for you out of the box.

How is CTX Feed Sets is_bundle?

💡 CTX Feed reads the product type directly from WooCommerce. As long as your bundle products are set up correctly in WooCommerce, the is_bundle attribute will be accurate in your feed without any extra configuration.

How to Verify in Your Feed?

• Go to CTX Feed → All Feeds and open your Google Shopping feed.
• Click View Feed to open the raw XML. Search for is_bundle — you should see yes for bundle products and no for regular products.
• If you want to manually override the value for a specific product, go to CTX Feed → Make Feed, find the is_bundle attribute row in the mapping table, and set the value to Yes or No using a custom value.