How to Setup WooCommerce Fixed Product Discount (Easy Guide)
A WooCommerce fixed product discount is a straightforward price reduction, where a fixed amount is deducted from the regular price of a specific product in your WooCommerce store.
According to studies, discounts can boost sales by up to 73%. Among the various discount types, fixed product discounts WooCommerce is especially effective because they offer clear, predictable savings. This simplicity makes them easy for customers to understand and increases the likelihood of conversion.
In this guide, weโll dive into the details of WooCommerce fixed product discounts, covering how to set them up, their key benefits, and more. Ready to boost your sales?
Letโs get started by setting up fixed product discounts in our WooCommerce stores.
Step 1: Getting Started with Disco Plugin
The best way to add fixed product discounts in WooCommerce is by using a plugin. But hey, out of all the available plugins, which one should be your choice?
Well, let us introduce Disco- the best WooCommerce Discount Plugin. With the help of this plugin, you will be able to generate any type of discount in just a couple of steps.
To start with Disco, you have to install the plugin. So, from your WordPress Panel, go to Plugins>>Add New Panel.
Then search for the โDiscoโ plugin. Once you find it, quickly install and activate the plugin.
Letโs create a fixed $5 discount on one of our products โZGWJ Sports Gym Bagโ.
Step 2: Select Discount Campaign Name and Choose Discount Intention
You will find the Disco Menu on the left-hand side of your WordPress Panel. Click on it and then select โCreate a Discountโ to set up your discount campaign.
It will take you to a completely new fresh window. There you have to provide your discount campaign name and choose the discount intention as โProductโ.
Step 3: Selecting the Specific Product
In the next phase, you have to choose the specific product for which you want to apply the set discount. So, from โAll Productsโ and โFew Productsโ, choose โFew Productsโ first.
Then, search for your desired product and simply select it.
As you can see, we have selected our โZGWJ Sports Gym Bagโ product. If you wanted to, you could select multiple specific products too.
Step 4: Selecting Discount Type and Discount Value
Now, scroll down to the next section which is the โProduct Rulesโ. There, choose the discount type as โFixedโ and input the discount value as โ5โ.
Step 5: Click โSave & Exitโ.
You are almost done here! Simply click on the โSave & Exitโ button down below.
Your discount campaign will be launched and running.
Letโs take a close look at the product. Youโll notice that a flat $5 discount has been applied, reducing the price from $15 to just $10.
Hope you got an in-depth idea of WooCommerce fixed product discounts for specific products. Now, letโs have a look at some other scenarios related to WooCommerce fixed discounts.
How to Set Up Fixed Discounts for All Products in Your WooCommerce Store?
Under this scenario, we will learn how to set fixed discounts in WooCommerce for all of our products. Itโs all the same just like the previous one, you just have to make one simple change.
For instance, letโs add a $10 fixed discount on All Products in our WooCommerce store.
Start by giving your discount campaign a name and select Discount Intention as โProductโ.
Go down below and select โAll Productsโ.
Now, scroll down and select the discount type โFixedโ and add the discount value โ10โ.
Once, you are done with all the information, click on โSave & Exitโ to run your campaign.
If a customer visits your store, he or she will find a flat $10 Fixed amount discount WooCommerce for all the products.
How to Set up Fixed Product Discounts in WooCommerce During a Promotional Period?
In this case, we will set a fixed $100 price discount on a specific product of our store but, it will be only for a limited time.
For example, letโs set up a $100 discount on โApple iPhone 14 Pro Maxโ during the last 10 days of October (Mainly targeting Halloween week).
Now, to do this, go to the Disco Menu>>Create a Discount. Then, as usual, set up your campaign name and select discount intention as โProductโ.
After that, scroll down to choose the โFew Productsโ option and select your desired product. You can see that, we have selected our product โApple iPhone 14 Pro Maxโ.
Here comes the important part! To set up a specific time period discount in WooCommerce all you have to do is use the Disco pluginโs โValid Betweenโ field. Under this field, just add your starting and ending date.
As shown below, we have selected the starting date as 21st October 2024 and the ending date as 31st October 2024.
Itโs time to set the fixed $100 discount. To do that, select the discount type as โFixedโ and add 100 in the โDiscount Valueโ field.
For the final step, just click on โSave & Exitโ.
The new campaign will be launched right away and it will run only for the promotional period.
Now, letโs test it out from the front end.
You can see in the above picture that a set $100 discount has been applied to the fixed product โApple iPhone 14 Pro Maxโ. It is applied for a specific period of time(21st October 2024 to 31st October 2024). But, thereโs no discount on the โ15LB Dumbbellโ product.
Can I set up a Fixed Discount for Bulk Purchases of a Product?
Yes, you can easily apply fixed discount WooCommerce for bulk purchases of a product using Disco- Best WooCommerce fixed product discount plugin.
Just select Discount Intention as Bulk Discount>> Choose your Specific Product>> Add Discount type as fixed>>Input your fixed discount value>>Save & Exit.
Letโs try out creating fixed product discounts in WooCommerce based on quantity.
Example: $15 fixed discount on purchasing 5 units of โOwala FreeSip Stainless Steel Water Bottleโ.
Just like you did in the previous examples, give your discount campaign a name. Then, as we are focusing on bulk purchases of a product, select discount intention as โBulk Discountโ this time.
Now, choose โFew Productsโ in the Discount section.
After that search and select the specific product. Keep in mind that you can set up a validity date here as well just like the previous example.
Letโs get to the main part, which is the Bulk Rules section. Here, apart from selecting the discount type and value you get to set up the orderโs minimum and maximum quantities as well.
So, letโs start with the minimum quantity field. Here, input the value 5 in the โMinimum Quantityโ field as we want the customers to buy at least 5 units of the product. And, keep the โMaximum Quantityโ field empty, here keeping it blank means for an unlimited number of products.
Set the discount type as โFixedโ and add the Discount Value as โ15โ.
Thatโs pretty much it! Simply click on the โSave & Exitโ button to launch and run your campaign.
Want to test it out? Well, so do we. You will find out that, if a customer orders anything less than 5 units of this product, the customer wonโt get the discount.
But if the customers decide to make bulk purchases of 5 units of the product, they are going to get a $15 discount on it.
Thatโs all for this example.
Key Note: A lot of people want to set up WooCommerce fixed product discounts for specific categories. If you want to do the same, have a look at our in-depth article on WooCommerce Category Discounts.
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Best Practices for Creating Fixed Product Discounts WooCommerce
While running, fixed product discounts in WooCommerce, here are some tips and practices you can follow to get the best possible outcome.
1. Define Clear Discount Goals
Start by determining what you want to achieve with your discount. Are you looking to clear out old inventory, attract new customers, or boost sales for specific products? Clear goals will help you tailor your discounts effectively.
2. Choose the Right Products
Select products that will benefit most from a fixed discount. Focus on slow-moving items, seasonal products, or high-margin items that can absorb the discount without significantly impacting your overall profitability.
3. Set Reasonable Discount Amounts
Ensure that your fixed discount is appealing but sustainable. Discounts that are too high can hurt your profit margins, while those that are too low may not attract customer interest. So, try to aim for a balance that encourages purchases.
4. Leverage Social Proof
Showcase testimonials or reviews on discounted products. Social proof can build trust and encourage new customers to take advantage of fixed product discounts.
5. Promote Your Discounts
Use various marketing channels to announce your fixed discounts. This can include
- email newsletters,
- On-site banners
- Google Ads
- and social media posts
Make sure your customers know about the discount and understand how to take advantage of it.
6. Monitor and Analyze Performance
After launching your fixed product discounts, track their performance. Adjust your strategy based on the insights.
7. Encourage Repeat Purchases
Consider offering fixed discounts to repeat customers as a loyalty reward. This approach can help build long-term relationships and encourage customer retention.
8. Monitor Competitor Strategies
Keep an eye on how competitors are using fixed product discounts. Learning from their successes and mistakes can inform your own discount strategies.
Why Should You Set Up WooCommerce Fixed Product Discount?
Setting up a fixed product discount in WooCommerce can be a game-changer for store owners looking to boost engagement, drive sales, and reward loyal customers. Here are 6 key benefits of using fixed product discounts for your WooCommerce store:
1. Boost Sales with Clear Financial Incentives: WooCommerce Fixed discounts can maximize sales by providing a straightforward, attractive way to encourage purchases. Customers appreciate knowing exactly how much they’ll save, making them more likely to complete a transaction.
2. Enhance Customer Loyalty: Offering regular fixed discounts in WooCommerce can help retain customers. It will undoubtedly make them feel valued and more likely to return.
3. Encourage Bulk Purchases: Fixed discounts on multiple units of a product can incentivize customers to buy in larger quantities. It can help you with the inventory turnover.
4. Drive Seasonal or Holiday Sales: Use fixed discounts during peak shopping seasons to attract more traffic and capitalize on heightened demand.
5. Stand Out Among Competitors: In a competitive market, discounts are a great way to differentiate yourself. Fixed product discounts make it clear to shoppers that theyโre getting value by choosing your store over others.
6. Promote New or Underperforming Products: WooCommerce Fixed discounts are effective for drawing attention to new arrivals or products with slower sales. So, use it to promote new or underperforming products.
Frequently Asked Questions
Hereโs how you can set up a minimum purchase amount for fixed discounts in WooCommerce using the Disco Plugin:
1. Give your discount campaign a name & Select Discount Intention as โCartโ.
2. Choose your products.
3. Select the Discount type as โFixedโ and input your discount value.ย
4. From the conditions section, add the โCart Subtotalโ filter. Then, choose the โGreater Than or Equalโ option and input the minimum value. Save it.ย
If you are using the Disco plugin, you can disable your campaigns or even permanently delete them from the Disco menu.ย
The fixed product discounts in WooCommerce might not work for multiple reasons. Have a look.
1. Plugin conflict: Ensure there are no conflicts with other discount plugins or WooCommerce extensions.
2. Settings error: Double-check that the discount rules, such as the product selection, expiration date, and usage limits, are correctly configured.
3. Customer eligibility: If the discount is set for specific customer groups or requires a minimum purchase amount, ensure that all conditions are met during testing.
Yes, fixed product discounts can be very effective for increasing sales in WooCommerce. By providing a clear, specific price reduction, they attract customers seeking immediate savings. This encourages quick purchasing decisions, helping to drive higher sales volume and repeat purchases.
Bottom Line
Setting up WooCommerce fixed product discounts is a simple yet effective strategy that can boost sales and attract more customers for you. Hopefully, with the Disco plugin, you will be able to create and manage them very easily and effectively.
Keep the tips and best practices in mind to get the best possible outcome from them. Thatโs it for today! Enjoy your WooCommerce journey.