Google and Amazon make up 85% of all the product searching online.
4 out of 5 customers intending to purchase products online visit either Google or Amazon
Mobile devices are responsible for generating 65% clicks on Google search results.
In 2019, Google shopping witnessed a massive 41% growth in spending more than the previous year.
With that 76.4% online retail ad spending,Google Shopping generated a 97.9% successful click rate.
76.4% of the total online retail search ad was spent on Google Shopping in the US
According to Arcadia, Brands using Google Shopping garnered a 458% rise in ROAS (Return on Ad Spend)
With a whopping rise of 102% in sales, the lead conversion rate jumped to a massive amount of 140% with Google Shopping Campaign.
Google Shopping (63%) gets four times as more visitors through click-on-search campaigns than the other platforms – Amazon (15%), YouTube (9%), and Bing (6%).